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Important PPC Metrics to Report

Steps for Making PPC Report and Metrics PPC (or Pay-Per-Click) knowledge can be overwhelming–the more you dive into the numbers, the more sophisticated things can get. So, once it’s time to wrap your PPC campaign’s results into a report, you want your insights to be as straightforward to grasp as possible. That's why it's important to know the right...


The Evolution of Marketing: Then and Now

By Alex Butz A Quick Dive Into How Marketing Became What It Is Today Are you currently using an ad blocker software on your browser? A study conducted two years ago showed that there are nearly 200 million monthly active users of ad-block software globally. Why are so many of us using...